The Human’s Guide to NLP for SEO
What is NLP in SEO? NLP (natural language processing) is a subfield of artificial intelligence (AI), linguistics, and…
Clara Secures a Spot on Clutch’s Top TN Content Marketing Companies
Clara has always been dedicated to lifting our clients’ voices above the clutter of online noise. Our hard…
6 Ways to Rank in People Also Ask (PAA) Boxes on Google
On many SERPs, an interactive People Also Ask box appears near the top of the first page. Google…
Meta Descriptions = Small SEO Impact [How + Why to Use Them Anyway]
When it comes to organic search, meta descriptions have been a subject of debate. Do they truly matter,…
Freelance Writing: Pro Tips from a Freelancer Turned Senior Editor
So, you have a passion for the pen — or these days, the keyboard. If you’re thinking…
Is dwell time the SEO metric you’ve been overlooking?
“Dwell time” is the sort of SEO metric that seems shrouded in mystery and misconceptions. However, it’s also…
The Google SERP (Search Engine Results Page) & SEO
Understanding the Google SERP is critical to SEO (search engine optimization) and digital marketing strategies. Examining page one…